Digitalzeup

Google Ads

Get instant results with Digitalzeup through Google Ads to increase your profits and brand awareness.

اعلانات قوقل

Targeted advertising

We offer Google PPC advertising services with a strategic approach to online advertising, ensuring ads are shown to your target audience using accurate data. We design campaigns that maximize ROI and drive leads to your site, achieving high conversion rates and increasing qualified traffic.

Improving performance

Google’s pay-per-click (PPC) advertising agency monitors and optimizes campaigns regularly to ensure peak performance by improving copy and selecting effective keywords. This proactive management increases engagement with your target audience and drives traffic to your website.

Pay Per Click Ppc

Projects we are proud of

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Project implementation phases

Planning

Audience and competitor research – Identifying relevant keywords – Analyzing market trends – Reviewing the performance of previous campaigns

Development

Setting goals and key performance indicators (KPIs) – Allocating budget and defining bidding strategies – Developing advertising copy and designs – Planning schedules and utilizing platforms

Implementation

Launching campaigns on selected platforms – Monitoring performance and adjusting bids – Optimizing keywords and targeting – Conducting A/B testing for improvements

Our customers' opinions

Frequently Asked Questions

Keywords in Google Ads are the words or phrases you choose to determine when and where your ad appears. This means that when someone searches on Google for something related to your keyword, your ad will appear in the search results. For example, if you own a flower shop and choose a keyword like "flower delivery in Riyadh," your ad will appear to people searching for that phrase or something similar.

The goal is to precisely target people interested in your service or product. The more specific the keywords, the greater the chance of attracting the right customers. There are different types of keywords, such as "exact match" and "broad match," and each type helps you control the extent to which your ad appears. In short, keywords are the foundation for ensuring your ad reaches the right audience at the right time.

Google Ads come in different types to suit your marketing goals. Here are the most prominent:

Search Ads: These appear in Google search results when someone searches for specific keywords, such as ads for "buy a phone online." They are the most popular and focus on text.

Display Ads: These are images or banners that appear on Google-connected websites (like blogs or YouTube) and rely on attention-grabbing design.

Video Ads: These are seen on YouTube, either before or during videos, and can be short or long depending on your objective.

Shopping Ads: These are designed for e-commerce and display product images, prices, and names directly in search results, such as when you search for "smartwatch."

App Campaigns: These promote your app on Google Play or the App Store and appear in search results, on YouTube, or on the Display Network.

Each type has its use; for example, search ads are suitable for those who want immediate customers, while video or web ads are for increasing brand awareness. Your choice depends on your goal and target audience.

Keywords reach the right customers in Google Ads through its intelligent algorithms. When you choose precise keywords that are relevant to your product or service, such as "website design in Jeddah" instead of a generic term like "design," Google will show your ad to people searching for exactly that. In other words, you target those who are genuinely interested.

There are also settings to help you:

Match types: "Exact Match" so the ad appears only to those who type the exact keyword, or "Broad Match" to broaden the reach.

Negative keywords: These prevent your ad from appearing to unwanted customers. For example, if you sell "sneakers," you can add "high heels" as a negative keyword.

Geographic targeting: This allows you to show the ad only to people in a specific region, such as "Riyadh."

Google also analyzes user behavior and interests. With the right keyword settings, you can attract customers with genuine buying intent or interest, allowing you to reach the right people easily and effectively.

Partners in Success

نحول رؤيتك إلى واقع من خلال حلول رقمية مبتكرة

نحول رؤيتك إلى واقع من خلال حلول رقمية مبتكرة