Client Overview
Client: Real Estate Company
Industry: A new company offering property sales and rental services (apartments, villas, land) with a focus on providing diverse options for clients.
Initial Situation:
The client was a newly established company with no website or digital presence. They needed a platform to showcase properties and receive customer inquiries.
The Challenge
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No digital presence for clients to explore properties or contact the company
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Strong competition from established real estate companies with advanced websites
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The need to design a new real estate website using WordPress, SEO-friendly, and delivered within two months
Objectives
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Design a new WordPress real estate website that presents properties attractively and makes communication easy.
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Improve user experience (UI/UX) to ensure smooth property search and interaction.
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Deliver the website within two months as a ready-to-launch product that attracts clients.
Strategy
1. Market & UI/UX Analysis
We analyzed competitor real estate websites to identify strengths (such as fast search features) and weaknesses (such as complex layouts).
The focus was on a modern, elegant interface using trust-driven colors like white and gold.
2. Understanding User Behavior
We studied user needs, including:
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Searching for properties by location or price
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Viewing clear, high-quality images
We prioritized strong calls to action such as “Browse Listings” buttons and instant inquiry forms.
3. WordPress Development with SEO Optimization
We built a responsive, fast-loading WordPress website optimized for search engines.
Main Pages:
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Properties for Sale
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Properties for Rent
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About Us
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Contact Us
Target Keywords:
Such as “properties for sale in Saudi Arabia” and similar real estate search terms.
4. Added Real Estate Features
Property Search Engine
A tool allowing users to filter properties by:
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Type (apartment, villa)
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Price
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Location
Interactive Image Gallery
High-quality property images with zoom functionality.
Dynamic Map Integration
An embedded map showing property locations for easier decision-making.
Tools Used:
Yoast SEO for optimization and WP Property for property management.
5. Testing & Optimization
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Tested on multiple devices for full responsiveness
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Ensured smooth functionality of search and map features
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Conducted user testing to improve loading speed and listing clarity
Results After Launch
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The company gained its first professional digital presence within two months
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The website started receiving inquiries through the search engine and contact forms
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Improved navigation enhanced user engagement
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The website became ready to compete in search engine rankings
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The client now has an easy system to manage property listings
Conclusion
This project was more than a website — it was the launch of a full digital platform for a new real estate business aiming to grow through online visibility.
Want a real estate website that brings real client inquiries?
Contact us now for a free consultation.
