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Developing a WordPress Website for a Cleaning Company

Developing a WordPress Website for a Cleaning Company

Client Overview
Client: Cleaning Company
Industry: A company providing home, office, and apartment cleaning services.
Initial Situation: The client had no website or digital presence, limiting their ability to attract customers.

Challenges
• No digital platform to showcase services or receive customer requests.
• Competition from other cleaning companies that already had websites.
• The need to design a professional WordPress website, SEO-friendly, that reflects service quality and meets customer needs from scratch.

Objectives

  1. Develop a professional WordPress website, optimized for SEO, making it easy for customers to explore and request services.

  2. Improve user experience (UI/UX) to ensure ease of use and higher engagement.

  3. Deliver the final website within 1–2 months, ready to attract customers.

Developing a WordPress Website for a Cleaning Company
Developing a WordPress Website for a Cleaning Company

Strategy

1. Market UI/UX Analysis
o We analyzed competitor cleaning websites to understand strengths (such as simple design) and weaknesses (such as complex navigation).
o Focused on creating a clean user interface (UI) aligned with customer expectations.

2. User Behavior Research
o Studied target customer behavior to identify needs, such as clearly displayed services and easy communication.
o Set priorities like a “Call Now” button and a quick service request form.

3. WordPress Website Design with SEO Compatibility
o Designed a responsive WordPress website using a fast custom theme, SEO-friendly, with calm colors and clear typography.
o Created key pages such as “Our Services” (home cleaning, office cleaning), “Pricing,” and “Contact Us,” optimized with H1/H2 headings and keywords like “cleaning services.”
o Used WordPress SEO plugins (such as Yoast SEO) to improve site structure and keyword optimization.

4. Testing
o Tested the website on multiple devices (mobile, tablet, desktop) to ensure compatibility and performance on WordPress.
o Conducted usability testing with a sample of users to improve navigation and functionality.

5. Website Delivery
o Delivered the final website within one month, including an easy WordPress dashboard and a user guide for content management.
o Provided brief training for the client’s team to update services or pricing using WordPress.

Results

After delivery:
Successful Launch: The website became the company’s digital face thanks to a professional, SEO-friendly WordPress design.
Customer Acquisition: The site started receiving direct requests through the contact form after launch.
Improved User Experience: The client praised the easy navigation and fast loading speed on WordPress.
Strong SEO Foundation: The site became ready to rank on search engines thanks to SEO-compatible optimizations.

If you want a website that delivers results like this for your business,
contact us now and get a free study of your digital needs!

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