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How Halwa Water Store Increased Sales and Outperformed Competitors

How Halwa Water Store Increased Sales and Outperformed Competitors

  Client Overview Client: Halwa Water Store Activity: An e-commerce store specialized in selling bottled water, including small bottles and large water gallons, with high quality for individuals and shops in the Kingdom of Saudi Arabia. Location: Kingdom of Saudi Arabia Initial Status: A newly launched website built from scratch with no presence in search engines and no significant sales. The Challenge When we started working with Halwa Water, we faced the following challenges: Intense competition from well-known water brands such as Nova, Hana, and Aquafina, which dominate the bottled and gallon water market. Difficulty convincing customers to buy bottled water from a new store instead of established traditional brands. Lack of a clear competitive advantage for the website at the beginning compared to competitors. The need for an innovative strategy to increase sales in a crowded and highly competitive market. Objectives Analyze competitors to build a strategy that outperforms them in digital visibility and the bottled water market. Increase sales of bottled water and water gallons by attracting new customers. Make Halwa Water the preferred choice for purchasing bottled water in Saudi Arabia within 6–12 months. Strategy Competitor Analysis and Outperformance Plan Studied major competitors such as Nova and Hana to identify the keywords they dominate, including “bottled water,” “water bottles,” and “home water gallons.” Targeted these keywords while adding local modifiers such as “best bottled water in Saudi Arabia” and “pure water gallons at affordable prices” to outperform them. Technical Website Optimization Improved website loading speed to be faster than competitors, with a smooth browsing experience on both mobile and desktop. Created a clear product structure such as “330 ml bottles” and “5-gallon water containers” to make product selection easier. Content That Highlights Quality and Beats Competitors Created brand pages such as “Halwa Water: Purity Delivered to You” explaining the purification process and water source, outperforming competitors who lack such details. Added a content section titled “Quick Tips” featuring topics like “How many water bottles do you need daily?” and “Benefits of large water gallons for home use” to attract customers. Introduced a comparison table showing why Halwa Water is better than others in terms of purity and price. Targeted Backlink Campaign Published guest posts on Saudi health and lifestyle websites such as “How to Choose the Best Bottled Water?” with links pointing to Halwa Water. Built manual backlinks from trusted e-commerce and industry-related websites to increase credibility. Enhancing Customer Experience to Boost Sales Added offers like “Buy a carton of bottles and save” and “Monthly water gallon subscription” with competitive pricing. Provided fast delivery within 24 hours, a key advantage over some competitors. Results After just 3 months of intensive work, Halwa Water Store achieved the following results: Outperforming competitors: Ranked at the top of search results for keywords such as “water bottles,” “home water gallons,” and “best bottled water in Saudi Arabia,” surpassing major competitors. Organic traffic growth: Increased monthly visits from 0 to 1,000 visitors, with strong demand for bottled water and gallon offers. Sales growth: Sales increased by 98%, with noticeable growth in carton orders and monthly gallon subscriptions. Strong market position: Halwa Water became the preferred choice for purchasing bottled water in Saudi Arabia thanks to quality and fast delivery. Improved conversion rate: Conversion rate increased from 1.8% to 4.2% due to competitive offers and an easy purchasing process. If you aspire to achieve similar results for your e-commerce store, contact us now and get a free analysis of your website and competitors to boost your sales and dominate the market 🚀  

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Case Study: Boosting Majous Store Profits Through SEO

Case Study: Boosting Majous Store Profits Through SEO

Client Overview Client: Majous Industry: Online store specializing in personal protective equipment (PPE) and protective clothing, including helmets, gloves, face masks, and fire-resistant jackets. Location: Saudi Arabia Initial Status: A newly launched website with almost no search visibility or visitors. ChallengesWhen we took on Majous’ website SEO, we faced the following challenges: Complete lack of visibility in search results for keywords like “personal protective equipment” or “work protective clothing.” Product content was incomplete and vague, with descriptions consisting of general statements without technical details or clear benefits. Technical issues such as slow loading, broken links, and poor mobile compatibility. Intense competition from global brands and established local stores. Goals Increase organic visibility for keywords related to PPE and protective clothing. Improve product content and fix technical issues to deliver a seamless user experience. Establish Majous as the top destination in Saudi Arabia for personal protective equipment within 6–12 months. Strategy Keyword Research Identified main keywords like “personal protective equipment in Saudi Arabia” and “protective clothing for factories,” focusing on long-tail keywords like “buy heat-resistant gloves” and “construction safety helmets.” Technical Fixes and Website Optimization Addressed slow loading by optimizing server performance and compressing images, reducing load time from 7 seconds to under 2 seconds. Fixed broken links and restructured pages for better organization and easier navigation. Enhanced mobile responsiveness for a smooth user experience. Comprehensive Product Content Development Rewrote product descriptions from scratch; instead of vague statements like “high-quality protective gloves,” we added technical details such as “Heat-resistant gloves up to 300°C, made of Kevlar, ideal for welding tasks.” Added comparison tables, precise specifications, and usage tips for each product to help customers make informed purchasing decisions. Introduced a “Frequently Asked Questions” section for each product to address questions like “Is this helmet OSHA certified?” Manual Backlink Building Executed a high-quality manual backlink campaign through direct outreach to relevant sites, increasing Domain Authority from 0 to 11. Published guest posts on high-authority sites, such as occupational safety blogs and Saudi industry websites, with articles like “The Importance of Protective Equipment in Hazardous Work Environments,” linking back to Majous. User Experience Enhancements Added advanced search filters allowing customers to select products by industry (construction, oil, etc.) or protection level. Provided instant customer support via WhatsApp to answer inquiries. ResultsAfter 6 months of intensive efforts, Majous achieved: Top Search Rankings: The website ranked first in search results for keywords like “work clothing” and “protective clothing in Saudi Arabia.” Increased Organic Traffic: Monthly visits rose from 0 to 1,500 thanks to optimized content and strong backlinks. Sales Growth: Sales increased by 120%, with repeat orders from construction companies and factories. Outperforming Competitors: Majous became the go-to PPE provider in Saudi Arabia, surpassing local and global competitors. Enhanced Performance: Conversion rate rose from 1% to 4% due to improved product content and browsing experience. If you want to achieve results like these for your online store, contact us now!Get a free analysis of your website and competitors to boost sales and dominate your market.

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Case Study: Local SEO and Google Maps Visibility for a Café in Riyadh

Case Study: Local SEO and Google Maps Visibility for a Café in Riyadh

Client Overview Business: Café offering specialty coffee, fresh baked goods, and comfortable seating in Al Malqa, Riyadh. Location: Riyadh, Saudi Arabia Initial Status: Weak presence on Google Maps, not appearing in the Local Pack for searches like “Riyadh cafés” or “nearby specialty coffee,” with monthly traffic under 200 visitors. Challenges High competition from cafés like “Exir Coffee” and “Five Elephant” dominating local search results. Google Business Profile not optimized, lacking photos and sufficient reviews. Slow website with limited local keyword optimization. Low foot traffic and online visits due to weak visibility. Goals Rank within the top 3 results in Google Maps (Local SEO) for main local keywords. Increase organic traffic and sales through local SEO. Establish the café as a top destination in Riyadh within 6–12 months. Strategy Optimize Google Business Profile Completed profile with accurate details: address (Al Malqa, King Fahd Street), working hours, categories like “Café” and “Specialty Coffee.” Uploaded 20 professional images of the menu, seating, and drinks, tagged with keywords like “Specialty Coffee Riyadh.” Added “Order Online” feature with direct website link. Competitor and Keyword Analysis Analyzed competitors’ Google Maps profiles to identify keywords they ranked for (e.g., “Riyadh cafés” and “Al Malqa specialty coffee”). Targeted precise local keywords like “Best café in Al Malqa,” “Nearby specialty coffee,” and “Quiet café in Riyadh” based on search volume and user intent. Review Collection Strategy Launched a QR code campaign on tables to encourage reviews, offering a 10% discount on the next visit as incentive. Responded to every review within 24 hours using keywords like “Thank you for visiting Café Coffee Riyadh” to boost SEO. Website Optimization Improved load speed to 1.5 seconds by optimizing images and using a CDN. Added dedicated pages like “Café Coffee Riyadh – Al Malqa” optimized with local keywords and H1/H2 headings. Implemented Schema Markup for “Local Business” to enhance Google understanding of the site. Targeted Local Backlinks Built manual backlinks targeting local keywords, such as posts on local blogs titled “Best Specialty Coffee Cafés in Riyadh” linking to the café. Listed the café in local business directories like “Riyadh Directory” and “Saudi Yellow Pages” with links containing keywords like “Al Malqa Café.” ResultsAfter 12 months, Café Coffee Riyadh achieved: Google Maps Visibility: Ranked 2nd in the Local Pack for “Riyadh cafés” and 1st for “Al Malqa specialty coffee.” Traffic Growth: Organic traffic increased from 200 to 3,000 monthly visitors. Sales Growth: Sales rose by 270% thanks to Google Maps visitors and online orders. Reviews: Received 180 reviews with an average rating of 4.8 stars, enhancing visibility and trust. Local Dominance: Became the top choice café in Al Malqa and surrounding areas. Do you want to achieve similar results for your café or business?Contact us now and get a free analysis of your website and competitors to boost sales and dominate the local market!

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نحول رؤيتك إلى واقع من خلال حلول رقمية مبتكرة

نحول رؤيتك إلى واقع من خلال حلول رقمية مبتكرة