Client Overview

• Client: Al Jaroodi Store • Business Activity: Specialized in selling pet products and animal feed for camels, sheep, goats, and other livestock • Initial Status: The store had no organized digital presence, limiting customer reach and making product display unstructured and unclear

The Challenge

• No dedicated e-commerce platform to professionally showcase and categorize products for easy customer browsing • Facing competition from established online stores with clean, well-organized interfaces • Need for a custom-built e-commerce store from scratch — reflecting the rural/agricultural nature of the products — with a simple, intuitive, and responsive user interface

Objectives

1. Design a complete e-commerce store that clearly displays products, organized by animal type and category
2. Enhance user experience through smooth navigation, fast access to products, and full device compatibility (mobile, tablet, desktop)
3. Deliver the fully designed and structured store within 1–2 months, ready for immediate use with pre-organized content

Strategy

1. Market & User Experience Analysis

• Reviewed competitor stores in the same niche to understand product display methods and category structures • Focused on creating a calm, nature-inspired visual interface with clear typography and intuitive section headers

2. Understanding Target Customer Behavior

• Identified key customer needs: quick product access, clear categorization by animal type, multiple payment options • Implemented essential features: prominent “Add to Cart” buttons, detailed product pages, and a simple “Contact Us” inquiry form

3. E-Commerce Store Design

• Built a clear page structure including: Homepage, Products, Categories, About Us, and Contact Us • Used carefully written H1 and H2 headings to describe products and sections — focused on clarity and user guidance, not keyword optimization • Designed a fully responsive layout ensuring seamless experience across all devices

4. Testing & User Feedback

• Tested the store’s functionality and display across mobile, tablet, and desktop devices • Conducted usability tests with sample customers to refine navigation, product discovery, and checkout flow

5. Delivery & Training

• Delivered a fully functional store with an easy-to-use admin dashboard for managing products and categories • Trained the client’s team on how to add/edit products, update pricing, and manage categories — no technical skills required

Final Store Structure

• Homepage: Featured products and quick-access category banners • Products Page: Organized by animal type (Camels – Sheep – Goats – Pets) • About Us Page: Story of the store, mission, and specialization in animal feed and care • Contact Us Page: Direct inquiry form with phone, WhatsApp, and location details • Terms & Policies Page: Clear information on shipping, returns, and payment methods

Need a custom-designed e-commerce store that perfectly showcases your products with a clean, easy-to-use interface? Contact us now for a free consultation to design your store from scratch.